About Us

Who we are

Elisa and Joe are strategy and innovation consultants for some of the world's biggest brands, and founders of Orbita Collective.

Their expertise spans continents and industries, partnering with Fortune 500 companies to forge sustainable change and deliver lasting business impact. 

We love what we do.

How we operate

Transformational strategies at every level

Embedding customer-centricity and vision-led thinking into every layer of an organisation by:

  • Working with decision-makers (incl. C-level stakeholders) through to on-the-ground employees

  • Mapping strategic steps of implementation 

  • Harnessing tools such as roadmaps, ensuring an actionable plan

  • We’ll help you prove the value of CX to the business ensure a long-lasting impact.

AI and data-driven customer understanding. 

The world is rapidly changing, we help organisations not just keep up, but stay ahead, using all of the classic Service Design and Design Thinking methodologies, and some…

  • Data-Driven Research & Insights. 

  • Customer behavioural segmentation

  • Quantitative and qualitative behavioural studies 

  • Customer journey mapping

  • Process mapping

  • Data-informed frameworks.

  • Concept ideation through creative and
    co-creative methodologies

  • Feasibility, viability, and desirability testing

Fostering innovation that sticks.

We create cultural shifts through socialisation, facilitation and employee training to;

  • Embed processes into your organisation

  • Upskill teams

  • Prepare your workforce for AI

  • Institutionalise innovation practices


We believe that our impact should be long lasting. Our projects can result in deliverables, but always result in embedded processes that aim to change an organization over time.